Why eBooks are Good for Business
Unless you're a publisher you might give the eBook revolution no more consideration than you do the iTunes revolution. It's happening, and you love your eBook reader -- it's compact, carries thousands of books in your purse or briefcase, and it's really fun to play with. As a publisher, our focus is to shift and change with the business model. While "old-schoolers" continue to embrace their paper tomes, eBook readers are buying the electronic versions in droves. In the last six months, our company 3L Publishing has seen the most dramatic shift in interest when it comes to eBook sales vs. print. This change was long ago predicted to escalate by 2015, and so goes the trend. Our last top-selling book sold one print to nine eBooks. Whereas just last summer our top-selling book sold more like every 4 out of 5 eBooks. The eBook revolution isn't going to slow. Diminishing floor space in Barnes and Noble, increasing restrictions in national distribution system...