Business Bloopers and Blunders
No better way to learn not to do something than to see what others blunder or blooper. I've seen some really funny bloopers as of late. I've also seen some shameful and sloppy blunders. Almost all of it, though, has to do with a lack of thoughtful attention to detail. The key to business and life, for that matter, is to slow down, think about it, and then do it. Business people who don't take enough time to slow down or give something its due, make often egregious and embarrassing errors. I thought I would share some of the whoppers I've been privy to. Brochures, websites and press releases with the wrong company name . How does this one happen? you ask with complete confusion, as I did. I mean, really ? You couldn't stop long enough to get the name of the company, product or service correct on someone's brochure, website copy, press release or any other collateral piece. What does this tell the client? Here are some not-so-good choices: A. You're too hur...