Social Media Marketing Tips
I use social media (mostly Facebook ) to promote my business (3L Publishing, www.3LPublishing.com) every day. I have been asked about way to promote books (and businesses) using social media. I am honestly good at some of the tips I'm going to give you and some others not so much. The following are my tips to use effectively use social media to market and promote either your book or business (it works the same): Marketing Tools Connected to Your Social Media : If you have a website, newsletter, blog or Blogtalk Radio show, make sure the social media icons are connected to them. Every e-marketing tool you have should connect to your social media. I call this "interconnected and leveraged" marketing. Each marketing piece ties to social media, and each part drives traffic to the other. Think of it like a circular current or round-about with entrances to invite more traffic. This interconnection of tools invites interest and generates an audience for everything you're d...