First Word

Since Romance Novels are selling, check out my romance books, California Girl Chronicles by Michelle Gamble-Risley available on Amazon as eBook and print. I just read that came out of HARO/Vocus, which is a public relations database tool. Want to know the "anatomy of a best seller"? Guess what they said recent publishing studies revealed?   Romance is the no. #1 genre . I guess romance is back and hot again. For a while romance was dwindling. Usually when times are tough, romance novels become escapist entertainment. Maybe something is in the air right now that have readers turning more toward romantic adventures. Perhaps recent terror attacks and the like have made general readers not want to explore too much reality.   The most successful novels are 375 pages . Funny they revealed this number because just yesterday my mom, who is a voracious reader, told me she prefers books at least 350 pages. She said it made her feel like she got her money...

I just did a response for Blog Stampede to promote my book California Girl Chronicles . The question was why hire a publicist and not do your own PR? Yes, I could do my own PR just fine since 3L Publishing provides those services, and we use Vocus to access all of North American media. Here is why I am not doing it on my own and I hired my staff member Justine Brown to do it for me. Because I immediately become uncomfortable telling the media it's my book and this is why it's hot ... Justine, on the other hand, has no vested emotional stake talking me and the book up. It's like when you're out with a friend. It's easier and more self-effacing to allow them to share your accomplishments than for you to brazenly tell the world.  You want to put your best foot forward, effortlessly and comfortably. Also, you don't want the appearance of amateur hour. Doing your own PR makes your product or book lose credibility. Now in the case where you're a general business...