The Book as a Winning Platform for Business
The following is an excerpt from Vanity Circus published by 3L Publishing in 2010. If you would like a copy, go to Amazon or the 3L website at www.3LPublishing.com . There is one thing we consistently see across the board. We constantly educate our authors on how their book is not a singular passive revenue stream; but we inform them how their book can become a business with multiple revenue streams. When our clients come to us with such tunnel vision we educate about the “business-in-a-box” business model and slowly light up the tunnel until, “ta-da,” the realization of a business opportunity hits them smack on the side of the head. They finally understand the concept and then they run with it. When you write a book, it is a platform and opportunity to do many other things such as speaking engagements, workshops, and increase your current business activities. Smart Girls “ The answer is out there, Neo, and it's looking for you, and it will find you if...