How to Pitch a Publisher
Writers who are searching for the ideal home for the "babies" should realize that publishers are not a one-size-fits-all business. As you embark on your journey to find the right publisher, here are some tips. What types of books does that publisher produce ? Approaching a fiction publisher with your non-fiction book means you will probably be turned away. It doesn't mean your book wasn't any good. You need to research your chosen publisher. Check out their website. Look at their catalog. Marketability -- In my mind marketability trumps all. Will this book sell? Sometimes marketability is difficult to determine. Do some research into your book's market. Be prepared to defend your book's potential sales. Publishing is a business. Again, your book might be well written, but that doesn't mean it will sell to a finicky and unpredictable market. So, do your homework. Pitch your book based on market statistics and facts. Please don't survey your friends...