Four Things I Hate to Do
This blog is getting much too serious lately. I need to get out of this funk of too-serious-for-myself and back into the playful side of life. As I was getting up to brush my teeth with my awful-tasting "whitening" toothpaste, it occurred to me that I should share (for the sake of your better edification and entertainment), four things I hate to do -- whether personally or in business. I figure many of you will probably relate. Cold calling -- I have to at least try to keep this business-related, right? All right, who out there enjoys cold calling? None of you ... of course not. It's akin to teetering on the edge of embarrassment and raw nerve that someone you've never met will take time our of their precious schedule to spend two minutes on the phone with you, a person they've never met. Or even care to actually have a conversation with a stranger. I told Malia recently that if your intention when you cold call for media work is to avoid human contact at all c...