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Showing posts with the label Books Build Credibility and Provide Exposure

Four Reasons A Book is Good for Business

Some clients but not all are surprised when I say this, “Did you know that having a book is better and even costs less than a full-color brochure?” Some color brochures can cost up to $10 a copy while a standard-sized book can cost anywhere from $1.50 to $3.00 a copies, depending on the page count and quantity ordered. Here are three very good reasons you should consider writing or having a book ghost written for your business. Speaking opportunities – a book makes you an instant expert. Yes, even if its mere perception, people believe those who have written a book are now experts on whatever subject and will ask you to come speak to their groups, organizations or associations. Speaking equals cash in the door . The opportunity to speak in front of a group equals more business. You are perceived as an expert in your business, and people will want to know more about your business and ask for meetings, which often leads to more business and more cash in the door to sustain b...