First Word

All right between all of these different blogs and social media with no instructions other than intuition, hope and prayer, how are we supposed to know how to use all of these tools? I'm pretty computer savvy, and I've been using technology and software applications long enough to understand the fundamentals. What cracks my skull is how many of these social media sites pop up with no real instructions, and we're all expected to, well, figure it out. Or like Tumblr.com they have this boring-ass video that we should sit around and watch for a few hours just to learn how to attract followers. I am a busy girl. I don't have time to sit around and watch videos just to figure out how to get followers. Am I complaining? Yes, I am. I also don't know why sites such as Facebook just can't keep it simple. Every time I turn around, Facebook has "upgraded" -- and all this upgrading is supposed to improve it! Huh, now wait! Why does it just seem harder to use. How e...

Wow! Here is a really cool goal. Get Google Alerts every day on my new book series California Girl Chronicles . Can you imagine the publicity built up when Google Alerts go out every day with your book title or name? You know you've reached a ground swell of interest when you get alerts every day of the week. I like this idea a lot. If you're reading this and don't know what is a Google Alert then please let me share. If you use Google you have alerts. You can set your alerts to a keyword like your name or title, and the little "spiders" on the Web crawl out and gather information associated with your name or title. It's super easy to use and free. As a publicist, I put client's keywords so I can track what is going on with their books and results we're getting. You don't have to be a publicist, though, to do alerts. Famous people and products have a deluge of alerts each day! I will know California Girl is a best-seller when she gets alerts every ...