Social Media: Should You Be Picky About Who You Accept as Friends?
Today's question comes directly from one of the discussions started on my Facebook page. I am nearing 2,000 connections via Facebook, which is where most of my marketing energy is vested. I have found two schools of thought. One being that you should keep your connections paired down to only true "connections" and the other being that you should cast a wide net because you never know who you're going to "catch". Let me address each point. The first theory will never work for me. I am not on social media for fun. I know some of my friends who use it strictly for personal reasons. When you use it for personal connections and to stay in touch with friends and family, it makes sense to keep it restricted. If you use social media, though, for your business or business in general, why would you restrict it? Here is why not restricting has paid off for me. I had no idea who were all of my connections. Turns out I'm connected to some serious movers and shakers. ...