How to Write a Press Release for Books
Today for the do-it-yourself-ers, I thought I would give you a brief tutorial on press release writing. My bachelor's degree is in Public Relations. I remember taking the media class and learning the basic rules of press release writing. Any class at that time that indulged my love of writing was always a winner - whether press releases or essays. So, I'm going to take you through each part. Press releases require a standard format. It's the same every time and it looks like this (just replace with your info) for the HEADER: FOR IMMEDIATE RELEASE Date: Contact: Phone: Email: PITHY, NEWSWORTHY HEADLINE GOES HERE Brief summary goes here Location , State-beginning of the lead paragraph. Your press release header should look EXACTLY like this samp