Thursday, April 25, 2013

Vengeance is Now -- Turlock Launch Party TODAY!!!!

Come out tonight (April 25) to meet author Scott D. Roberts as he celebrates the launch of his creepy new thriller Vengeance is Now! The general public is invited to enjoy food, fun and pick up this exciting book.

Grizzly Rock Cafe and Grill
4905 N. Golden State Blvd.
Turlock, CA
6:30 p.m. to 10:00 p.m.

Looking forward to seeing all of you.

Wednesday, April 24, 2013

You Have to Put in Face Time

Networking and meeting people is essential to business promotion. You never know whose hand you might shake that could profoundly change your business and life. If you own a business, you cannot hide in your office and falsely believe the Field of Dreams tagline, "build it and they will come." In this case, part of building it involves networking and putting in the time to get out and seek your opportunities. It's a kind of "manifest destiny" for entrepreneurs. You have to manifest and create your business, and you have to meet people who can either become clients or lead you to the next client. A piece of insight, too: Don't falsely believe that if you encounter a small networking meeting, it's not worth your time. I can't tell you how many amazing people I have met in small, intimate groups. I've also watched other people walk into those group meeting, turn heel, and walk out. Here is what you might not realize: small groups give you a real chance to bond and build real relationships. In a big meeting, you might get lost in a sea of handshakes. A small group gives you a chance to really talk and connect. So don't discount smaller networking groups!

Tuesday, April 23, 2013

Getting Organized for a Major Promotional Tour

Getting ready for a 45-day day book tour is no small matter. Being away from my office and on the road for that long requires total organization and preparation. Since I've never done 45 days on the road, I had to think it all through. I want to make sure everything is "business as usual." I don't want my clients and authors to be distressed over any apparent perception of "absence." So, for you seasoned business travelers, you may not feel inspired by what I am going to share about organization for a road show. For the rest of you the information may come in handy.

Here are some fabulous tips on how to organize a very long promotional book tour!

Tip #1: Think ahead and remember the details -- really consider all things required to be functional on the road. Since a laptop is an obvious must, don't forget all the necessary equipment such as battery recharger. You don't want to get stuck in Winnemuca, Nevada and realize you forgot your charger. First, you won't find an Office Max or Staples nearby. I once forgot my charger and fortunately ended up at a Radio Shack, but unfortunately paid a premium for a charger. So make sure you bring detailed items like batteries, charger, pens and pencils, notepad (yes some of us still write). Even something as simple and useful as your calendar, because I personally feel lost without my calendar in front of me.

Tip #2: Inventory -- make sure if you're selling a product, you have ordered the appropriate amount of inventory to sell. Make sure you order it ahead of time lest you find yourself at a Fed-X store location to pick up orders. You will also spend a premium to ship anything via Fed-X, so try and think about a month out and order your inventory well advance of your trip to ensure you've padded the time for any snafus. The same goes for your marketing materials. We ordered business cards, bookmarks, banners and magnets to advertise the book Vengeance is Now and my company 3L Publishing on the side of the RV. We placed the order weeks in advance to ensure it arrived on time.

Tip #3: Use an RV -- an RV in some ways is expensive. You have to pay the rental on the RV. You have to pay gas. You have to pay to camp in some places (although Walmart allows you to park in their lot free of charge). But when you're going with another person, it's very economical. You can buy groceries and cook meals. You always have a place to sleep. You don't have to pay for two separate hotel rooms. You don't have to pay to eat in restaurants. You don't have to pay expensive airfare. The cost-benefit analysis you do (which you should do) will reveal a much cheaper alternative to air travel. And better yet, you will get to see everything at ground level, which is far more interesting than gazing at it from above.

Tip #4: Make a list. Make sure you make a comprehensive list of your needs. Take the list and pack accordingly. Check off everything on your list. A totally thorough packing job means no extra, unexpected expenses on the road. Make sure you think of everything it would take to live in a small house, which is what an RV is. Our list included food, condiments, towels, coffee maker (oh no, we're not going without our magic "elixir"), toaster (yes, you need to toast your bagels, too), pots and pans, and basic cleaning products.

Tip #5: Before you leave ... personal stuff must be attended to. Make sure you pay all your bills or bring with you payment information. I can't tell you how many times I've been absurdly told, "I forgot to pay because I was on vacation." Well, that is nice for you, but not so nice for me since my bills still had to be paid. Personal grooming (which you know matters) appointments -- hair-color update and facial waxing for me LOL. Now you're thinking, "Pah, who cares?" Well, I am going to care when my eyebrows look like two dark caterpillars and my dark roots are showing -- AND I have to attend a party in New York City. So, remember to attend to the personal stuff with trusted providers. I'm certainly not going to hit some random salon in Mississippi and walk away with blue instead of blond hair.

Monday, April 22, 2013

Movie Review: Oblivion is a Great Mind-Bender!

Every now and then a great film comes out in the off season (meaning Hollywood saves the "popcorn" flicks for Christmas and summer), and Oblivion snuck right in. I'm not sure why Universal didn't save this one for the popcorn fun, but it sure is a great "summer" movie anyway. It's not what you think, and the trailer doesn't give away the slightest hint. At first you think maybe it's like the other great Tom Cruise film Vanilla Sky (loved that title), but I can assure you it's not. It's more twisted and bends your mind a little more, but not quite as deep as Vanilla Sky. Let me say, I love a great mind-bender -- and Oblivion didn't fail my expectations. Right when you think it's one thing, it's another thing altogether -- and you don't connect the dots. I had no idea what was the twist, and it had several great twists.

The movie is set 60 years after an attempted alien invasion that involved the aliens destroying our moon and the need for nuclear weapons to win the war, which destroyed much of the planet. Tom Cruise's Jack Harper is the technician assigned to maintain the droids that protect these hydrogen extraction devices that are sucking our oceans dry. He is an "effective team" with his mate Victoria, who mans communications from their home base. The only uneasy snafu is Jack's haunted by the image of another woman and another time. He doesn't know if it's a dream or it's a memory. Apparently, for their jobs their memories must be "wiped" for reasons that are initially unclear. The couple is right on the verge of being returned to home base, which is a moon near Saturn that is prepared for colonization.

Cruise does his usual action-packed performance, and it's a great job. His character's intrigue keeps the audience engaged. Now I HAVE to make this comment! It's time for Cruise to quit being paired with 25-year-old actresses -- both women in the film are in their early 20's. Cruise, who is 50, needs to face his age and deal with it just like the rest of us. His love interests looked like his daughters! It's embarrassing and makes Cruise look ridiculous. I said to my fiancé he should at least try and find suitable actresses in their 30's and 40's versus these very young starlets. And the red head who played Victoria look like a Nicole Kidman want-to-be ... well, the man is consistent I'll give him that one.

Aside from personal "ew" over the love thing with young women, I give the film a four-star rating. It was long and kept taking enough twists and turns to keep you hooked until the end.

Friday, April 19, 2013

Kansas City or Bust or ... BBQ Time!

In my tired stupor yesterday, I sat around whining and complaining about the stress of the upcoming book tour to my beloved fiancé Kirk Donnelly, who I think now deserves a gold medal for patience. I should rename this blog "Ode to Kirk's Patience" (and maybe I will LOL). It's not easy organizing a book tour while trying to run a publishing company. I see this cross-country tour as the grand experiment in book promotion. We've tried so many different ways to promote the book, and I wanted to think outside of the proverbial box or more like just think "outside" in general. So next week we hop into a 30-foot RV and across the USA we go. Well, now I have to get my publisher's act together ... or more like my ability to be organized and pack and work! Is my hair pulled out of my head yet? Last I looked in the mirror, the blonde tresses were still in place. Thank goodness! A bald girl really isn't that attractive unless you are Sinead O'Connor with big doe eyes. To top this whole little "boondogle" off, I decided to release the second book in the California Girl Chronicles series ... what is wrong with me? Are you asking, "Is she crazy?" Maybe slightly insane, yes. I want as much merchandise as possible to sell at the RT Book Lovers convention that starts on April 30th to May 4th in Kansas City. Did someone say Kansas City? Yes! BBQ time! Yes, I have my priorities straight. If I know one thing, it's this: I will at least enjoy great BBQ! THEN yesterday author Scott D. Roberts, who penned Vengeance is Now, asks, "Do you know anything about Thriller Fest?" What I thought, "Is that a Michael Jackson celebration?" LOL ... just kidding ... no, I did not, BUT I found it takes place July 10-13 in New York City -- winner! Anything in New York City is a winner by my count.

Thursday, April 18, 2013

California Girl Chronicles: Brea's Big Break, Chapter 2 -- Sample

California Girl Chronicles: Brea's Big Break, the second book in the series, releases just in time for summer fun. Many readers of the first book Brea and the City of Plastic wondered what happened to our intrepid screenwriter with a propensity to be distracted by hot men. Below find an excerpt from chapter 2. We will be officially releasing the second book in July and selling it during the upcoming book tour for Vengeance is Now, which hits the road next on April 26th.


2

Later that week, I met Maya at a small café up the street from the office. It was a Coffee Bean & Tea Leaf with patio furniture sitting on the terrace outside of the main street. I was sitting in the cool morning sunshine, sipping my hazelnut-flavored coffee when a shadow passed over my table. I looked up to find Curtis standing there. I had not seen him much that week after our initial encounter, but every time I passed him in the hallway, he winked and grinned. He seemed like an affable, flirtatious guy, and he was really cute. Despite our mutual attraction, I had no desire to start up with him. I kept holding out hope for some kind of peace treaty with Kale, and I knew a liaison with his executive producer would err on the side of bad taste and ill-advised company behavior. Yet here he was, acting all cheerful and smiling.

“Hey, how’s it going?” he asked with that familiar grin.

“Good,” I replied, taking another sip of coffee.

He moved forward and asked, “Can I sit?”

I motioned for him to sit and he did. Maya would be here soon and deflect any overt come-ons, so I felt comfortable. “How long have you been working with Kale?” I asked.

“About five years,” he replied.

“Really? That’s pretty long for this town,” I said.

“Nah, good relationships last,” he replied and eyed me for a moment. “You know, Kale mentioned you two went out.”

“Is that all he said?” I asked, feeling out the situation. I hoped Kale had not told him about the mess I had made because it was embarrassing.

“Pretty much,” he said. “He’s kind of private. Are you still seeing him?”

“No,” I said and looked down.

“No?” he asked as he cocked his head to try and grab my attention again. “You’re single?”

“Yes, but … ”

“But?”

“But I’m not looking,” I said with disinterest. I wanted some firm boundaries set with Curtis right away.

Curtis seemed entertained and laughed. “That so?”

And then Maya showed up and eyed Curtis with suspicion. I stood up and she kissed me on each cheek European style and said, “Hola, chica.”

“Maya, this is my executive producer, Curtis,” I said as I sat back down.

Maya nodded and took a seat between us at the small table. Curtis looked at Maya who seemed serious and guarded. He took it as a cue and stood up. He nodded at Maya and grinned at me, “Hey, nice to meet you. I have a meeting so I’ll see you later,” he said and waved as he left.

“Oh I see, yes, he’ll see you later, will he?” she said with a look that suggested disapproval.

“Come on! I work for him,” I protested at the suggestion.

“Sí, and it’s best you keep thinking that way, chica,” she replied.

“Oh, but they’re going to cast the movie soon.” I laughed. “That will be fun!”

“Kale said you never play with the talent.” She looked at me seriously again.

“But I can look,” I said with a laugh. Then I shifted and leaned forward to speak in a low voice. “Is Kale seeing someone new?”

Maya looked uncomfortable. “We should not speak of this,” she warned.

“Oh, come on. I won’t tell,” I reassured her.

Maya looked ready to squeal when the person in question, Kale, walked up. I made a mental note not to take breakfast so close to the office. He looked at the two of us and smiled. My heart jumped in my chest, and I shifted away. I felt a surge of desire and frustration. I missed him. He looked me straight in the eyes and nodded. God, this man was striking to look at. His deep blue-green eyes always lit my fire. I also found his well-built body balanced by his broad, lightly hairy chest a big turn on. I feared I might need to wipe drool away.

“Ladies, you having a nice breakfast?” he asked, looking right at me.

“Sí,” replied Maya. “You join us, yes?”

Kale shook his head and maintained my gaze. “No, meetings all morning, but you enjoy,” he replied and walked on.

My stare stayed fixed on his sculpted backside – that made two perfectly shaped derrieres in one morning, and I was in heaven. He was wearing slacks and a white shirt and tie. He was a “suit,” that was for sure, but one who looked more like a male model with those high, angular cheekbones and his perfectly slicked-back blond hair. He didn’t normally wear suits, so I figured something was up today – maybe with the financiers. He had once said he had to look the part when he met with the money people. He normally wore casual T-shirts and jeans – all, of course, expensive and pressed. He never looked sloppy.

“You feel for him?” asked Maya.

I nodded ever so slightly and felt my eyes water a little. I quickly composed myself and responded, “Yes, but I fucked it up.”

Maya nodded, “Sí, and he a good guy.”

Was she rubbing salt in my wound? I didn’t think she meant to, but she wasn’t making me feel any better. I sulked for a moment, then sighed and sucked in air. Maya changed the subject and mentioned she was going to Mexico for a couple of weeks to see family. I listened but was distracted. It hit me how hard it was going to be working by Kale’s side in these coming months, but I was determined not to mess up my first professional screenwriting job. I didn’t need to compound everything and make it worse.

My mind momentarily drifted to Drew, my love-hate nemesis. I had not seen him since the day he confessed his love and his desire to avoid any significant commitment that could lead to marriage. Remember, I had an affair with Drew, got caught, and broke Kale’s heart. In turn, Drew confessed his relationship issues, and in turn broke my heart. We have not even texted or emailed. I needed to stay away from him. Our encounters had ruined everything with Kale – and here I was full of feelings of loss, longing and despair with no one to blame but my weak self.

Maya noticed the sadness in my eyes. “You need to move on, chica,” she urged. “You can’t let this go on. It makes you sad. I don’t like you sad. You’re too beautiful.”

I sighed and nodded. “You have fun in Mexico. I’ll miss you.”

Maya stood up and leaned over to hug me. “Be safe,” I said.

“Sí,” she replied and stepped back. She smiled and left with a cheerful step and spring. She seemed happy. I realized I had not asked her a thing about her own life. I decided to find out what was putting that spring in her step when she came home.

A short time later, I walked into the office to find Curtis and Kale in a heated discussion with Monica. I walked right into it and all three turned and looked at me with unhappiness. I was stunned and wondered what it was all about. Monica stood there and stared at me. She seemed very hesitant and then finally shoved a stack of notes at me.

“What’s this?”

Monica’s eyes shifted from Kale to Curtis and then back to me. “Notes on your revisions.”

“Oh, okay,” I replied uncertainly. I started to read them. My eyes widened. “This is a complete rewrite,” I protested. “Am I not doing what you want?” I asked with insecurity coursing through my veins.

Kale looked at Curtis and then at me and sighed. “Just do the revisions,” he replied in an unpleasant way. Kale turned and walked stridently back to his office. He looked annoyed and frustrated.

Curtis stared at me. “Well, you heard him,” he said.

Monica shrugged and walked away toward Kale’s office, which bothered me. She had his ear, and she was the script supervisor, not the writer. Something about that on both a personal and professional level bothered me. I wasn’t sure what the subtext in that interaction meant. Anxiety rushed through my mind. I wasn’t feeling like myself at all – it was all much too serious. I needed comic relief – all good California girls can joke their way through any situation. I tried to think of something entertaining to say.

“This isn’t Water World,” I said with a sniff.

Curtis grinned at me. He got the joke and replied, “You better hope not.”  He moved in closer, and I looked up from the notes. He smiled at me in a genuine way. “You want some unsolicited advice?”

I nodded, and he stared at me for one more second. “You should just sleep with me and get it over with.”

He laughed and snickered. I think my mouth must have dropped open. He wasn’t being the least bit threatening. Was this sexual harassment? What did he mean by that? And what did any of it have to do with the script notes? He touched my shoulder and rubbed it, and then he turned and walked away. I felt like a confused child. Between the artistic insecurity and the puzzling comment, I was just lost. I decided to go back to my office and follow the script notes to the letter.



Wednesday, April 17, 2013

Sex Sells ... or Offends, too!

I recently was (once more) surprised and a little shocked when a woman connected to me who sells swimsuits posted two different pictures from her "line" that looked like they belonged in Playboy. One was a shot of her behind in a G-string suit and another was of her rather large bust in the same suit. First, I am not a guy, and I am not gay. Second, it's one thing to suggest sex sells ... but borderline pornography is a whole other thing altogether. You have to walk a fine line when you're peddling sexual-related items. I don't happen to think a swimsuit line needs to look like a Victoria Secret catalog. I will buy a swimsuit based on the suit. And I certainly don't want someone to post on my Facebook wall, which is highly personal since it's MY wall, some T&A shots of the suit. It's not necessary ... I'm a woman. Maybe in a Sports Illustrated world where your audience is mostly men that tactic might work, but in a social media world where you're selling to men AND women, not a good strategy.

We have two erotic novels in our arsenal of books -- California Girl Chronicles and Vengeance is Now. We don't push the erotic nature of the books in a tacky fashion. We discuss erotica and its recent surge in interest with audiences, but we don't get down and dirty with the details. Now mind you, it's about paying attention to your audience. We're not going to talk smut with a PG-rated show that does discuss adult content, but, say, we're talking to Playboy then we might get a little more specific about that content. So the moral to the story: pay attention to your audience! If you want to sell using social media where you cannot necessarily tell much about the demographic, don't EVER post a T&A shot of anything including a swimsuit. You won't sell a thing! Offend someone? Yep, without a doubt. And that is counterproductive.

Tuesday, April 16, 2013

Blog, Blah, Blah! Oh, and Book Tour Update AND BBQ

OK, that is a funny headline for the blog. I have sworn to blog daily, but I sometimes can't think of a single thing to say so I start writing and see what "blah's" out my fingers. Did I mention I am going to the RT Book Lovers convention on the 30th in Kansas City? Yes, I am going, and this will be my second year in a row. We had a good time in Chicago, but Kansas City is all midwest fun! I'm thinking more about their BBQ than the event LOL. Last time I was in Kansas City, I had the best BBQ EVER. I had this tin of ribs placed in front of me, and I just started eating without much thought ... and another ... and another ... and another! From a slight woman who doesn't eat piles of food this was remarkable. Let me share: it's the "rub"! They don't douse their meat in sauce. They rub it with some incredible blend of spices -- and all I can say is yummy! I will report back.

3L author and one of my closest friends Scott D. Roberts will be promoting Vengeance is Now, and I will be unofficially releasing California Girl Chronicles, book two, Brea's Big Break. We will sell merchandise at the convention by day and eat BBQ by night. I know, I know, it's a tough, tough life. We are embarking on a 10-city book tour that will take us across the U.S. through Nebraska, Wyoming and down to Missouri and then further to New Orleans with our final destination New York City. I heart New York. Then again, who doesn't?

Monday, April 15, 2013

Fabulous Launch Party for Vengeance is Now

Yours truly and author
Scott D. Roberts.
It's official! We launched Vengeance is Now by Scott D. Roberts at Bar West in Sacramento. It was a very nice party, and we had a decent-sized crowd show up to celebrate. Next up we head to Turlock on April 25 to launch in Scott's hometown. Information is as follows:

Book Launch Party -- April 25
6:30 p.m. to 10:00 p.m.
Grizzly Rock Cafe and Grill
4905 No. Golden State Blvd.
Turlock, CA

Please come out if you live in the Central Valley and join the celebration. We will enjoy food, fun and frolic (lol ... I just liked the alliteration so I added the word "frolic"). The book received some press on KFBK on the Kitty O'Neal show, and Scott and I were interviewed on Central Valley Talk. We have another radio spot coming up on the 20th on Straight Talk Express. Then on April 26th, we hit the road for a 45-day book tour across the United States with our first stop Kansas City for the RT Book Lovers Convention on April 30th. I am looking forward to this great, big adventure. We will report details on this blog and the vengeanceisnow.com website and blog. If you haven't watched the trailer yet, go to www.3LPublishing.com or www.vengeanceisnow.com and take a peek.

Friday, April 12, 2013

All Press is Good Press

Driving three hours to Fresno with author Scott D. Roberts to promote his book Vengeance is Now, he says this is a long drive just for an appearance. I said, "I will go anywhere for press. All good press is valuable." Public relations gives your company, product or service exposure. It doesn't matter is the audience is 10 or 270,000, as was the case for Central Valley Talk. You never know who is going to be watching the show. It could be potential buyers of your product or a potential client or even just someone who is going to change your life somehow. You can't sell a product or service without exposure to your audience. If people don't know your product or service or book exist, they don't know to buy it. The biggest mistake I see people commonly make is to write a book and then not invest in the public relations and marketing programs. They mistakenly believe if they post it on Amazon, "they will come." Well Amazon is nothing more than an online store. People can't really browse Amazon aisles like they could a brick-and-mortar store. How are they supposed to know your book is online? The next problem I see is authors will buy a nominal amount of PR time -- not enough for it to work its magic. The rule for the PR and marketing time vested should (are you ready) be the same amount of time it took you to write the book. The business portion of producing a book is EQUALLY as important as the creative time. My company 3L Publishing offers marketing and PR services. For more information, call 916-300-8012 or send an email to info@3LPublishing.com.

Wednesday, April 10, 2013

Relationship Secrets

Here I am with my second cup of coffee in me (I try to drink only one cup, but lately I keep sipping a second), and I'm contemplating what I will share with you. Today ... hmmm ... let's go personal inspiration. Here is a piece of information: it took me 20 years to finally get my professional AND personal life right. I now have my company 3L Publishing on track. At the same time, I have my personal life working at an optimal level. I cannot really talk about the "what-went-wrong" part in my personal life, as my divorce agreement stipulates that I cannot publicly discuss it. I can, however, generally say that reducing one's expectations is the first step toward unhappiness. I used to say, "Expect nothing and be happy with what you get." My fiancé Kirk Donnelly heard that and groaned, "How sad." Yes, I was living a life of "sub-zero expectations." Are you living like that? Do you expect nothing from your partner, and then you're happy when he or she throws you some crumbs off the affection table? You do realize that is NOT a good relationship. I'm not an expert by any means, but I do have some wonderful advice for women (and men if you please). I've learned some sage wisdom through experience, so here I will pass it on.

1. If you have to pressure, plead or cajole your guy to be with you, live with you, or marry you -- STOP. Any man or woman who cannot maturely decide to commit to the relationship probably has some hesitation. Step back. Instead reflect and look at your life, your dreams and your goals. Let go! Pressuring a relationship is always a mistake. A man or woman will be attracted back when they don't have white, hot pressure on them to be in your life.

2. How many people have you heard say, "She told me to marry her or it was over." Another pressure tactic. I've seen many men succumb to it; but let me ask you, "Do you really want your man to be with you under those circumstances?" Most marriages that got started under the "marry-me-or-leave" demand end up in divorce court.

3. Enabling and co-dependence ... my life coach Bo Bradley has a wonderful book titled Hot Mess, we hope to publish later this year. The pressure-cooker method often falls under co-dependent relationships. Are you happy with yourself? Or are you looking toward your partner to fulfill your happiness? How about other co-dependent behaviors ... doing drugs with your partner or cleaning up after your partner's drug use. Always the caregiver ... giving, giving, giving and no "get" in return. In fact, you exhausted from all the giving and no receiving! Relationships are two-way streets and balanced. Is yours in balance?

Now I am going to give you three ways to behave to attract your man (or woman if you please):

1. Be yourself! No pressure! No demand! No timelines ... nothing! I know so many impatient people will panic! But what if he never ... well, then he never! And that's that! Time to move on. Put a private deadline in your head. If he doesn't make any move toward commitment by that time, then you have to decide what's right for you. NOT what's right for him ... what's right for you.

2. Live your life to the fullest. Make your plans with an open heart. If your man wants to share those plans with you, great! If he doesn't then keep going on with it. Learn what makes you happy outside of a relationship. You will find that once you're aglow with happiness that is a very alluring, attractive thing. You won't have to cajole or convince or pressure your guy. He will be so attracted to your enthusiasm and positivity, he will gladly come along for the ride.

3. Be easy to be with! Men like women who are easy to be with. Time spent complaining or convincing a guy to be with you isn't appealing. Who wants to spend time with a woman who spends all her time trying to convince you to be with her. Laughter, good times, and pleasure -- who doesn't want those things. Be yourself! Plan fun things to do. And enjoy! You will be surprised when your guy comes round ALL ON HIS OWN STEAM.

And my last word: getting a guy in bed does not mean he is going to commit to you! And if you're having sex with a guy, don't assume he is committed to you either. Sex is often just that -- sex! It feels good; it's fun! So a sexual relationship doesn't always equal commitment. Don't fool yourself with that one.

Tuesday, April 9, 2013

Scary, Terrifying and Sexy Book Trailer: Vengeance is Now

The latest 3L Publishing title Vengeance is Now came off press, and author Scott D. Roberts worked with his LA contacts to write and produce this book trailer (click here). If you like this amazing trailer, it gives you only a small taste of this well-written book that releases nationally May 1, 2013. Readers of this blog have an opportunity to buy the book before it releases to the general public on Amazon and in bookstores. You can buy your advanced copy at the 3L Publishing website (click here). To find out more about Vengeance is Now, visit the website at www.vengeanceisnow.com. If you buy your copy on the 3L website or Vengeance website, you will receive an author-signed copy. At the rate this book is selling, you will want that author-signed version. If the pre-sales are a pre-cursor for anything, this book is expected to become a best-seller.

Saturday, April 6, 2013

I Want to Be ...

I want to be who I am now
Not who I was yesterday
Now who I am tomorrow
I just want to be

In the swirl and pull
In the mass and whine
In the imperfection of the truth
In the end of the moon

I want to be who I am now
I want to find freedom
I want to be accepted
I want love

When I look to the river
When I step inside
I want to release the tension
And then just lay back

I want to be
I want to let go
I want to rest
I want to let current take hold

I have no answers
I have no ideas
I don't even have a suggestion
I just want my mind to be blank

I only want to flow
I only want to go along
I want to finally close my eyes
I want the current to pull

~ Michelle Gamble

Friday, April 5, 2013

10 Steps to Live the Life of Your Dreams

My future view :).
It's Friday again, and I bet you all think I'm going to say something profound -- something to move you into action and do something amazing. Do I sound grandiose? Yep! It's Friday. It's grand and fun Friday. Every day I wake up to the bird's singing their sweet spring songs. I think I am lucky. I don't have to drive into an office. If I'm super tired, I sleep in and work late. I've carved out a life of freedom. Have you? Do you serve the "man" as my fiancé Kirk Donnelly refers to it. Do you want to quit being a servant and own your own business and enjoy the rewards that go with it. Why aren't you getting started? Do you want to get started? Then let me help you by mapping out what to do:

Step 1: Identify the life you would prefer to be living.
Step 2: Identify your passion by asking yourself, "If I had a million dollars, what would I do for a living?
Step 3: Form an "exit strategy," and by an exit strategy I mean how much money do you need to save to go independent? Is it $10K that will pay your bills? I suggest you have six months of income set aside to give you enough of a buffer. I launched my company 3L Publishing on $10K, and I never spent the core amount. The very first day I left corporate, I had people contact me to become clients, which leads to ...
Step 4: Believe in yourself! I never believed in myself. I had no idea how respected I had become in the community. How people would show up and want to work with me. I didn't know it would be so effortless -- and you will be surprised how effortless it can be for you, too.
Step 5: Write a business or marketing plan.
Step 6: Execute the plan. Many people pay to have my company write their marketing plans and then they let the plan sit on the shelf. Don't let it sit on the shelf. Execute it!
Step 7: Market! Market! Market!
Step 8: Network! Network! Network!
Step 9: Follow-up!!!! Do you know how many people never follow-up? They meet a hot prospect, and they let it go. They don't pick up the phone. They don't send a lovely email. They do nothing. They let the opportunity go. Want some terrific follow-up tips and tricks, pick up a copy of the insightful book titled Fortune is in the Follow-Up by Heidi BK Sloss. It's available on our website and Amazon. Sloss outlines basic information on marketing and follow-up tips to make your business soar. It's a great read.
Step 10: Celebrate! If you got this far, you should be basking in the warm glow of your success.

Do you need a marketing plan? If you do, we can provide one for you. I have a 20-year marketing background and will gladly put together a marketing plan for your business. You can contact me at 916-300-8012 or send an email to michelle@3LPublishing.com. Now go win your day!

Thursday, April 4, 2013

First Word Radio -- Guest: Scott D. Roberts


Please join us on Friday at 5pm (PST) as Sonja Fisher and I interview author Scott D Roberts about his brand new book Vengeance is Now and the intriguing subject of soccer moms and erotica! He will also discuss the adventure of writing the book:http://www.blogtalkradio.com/firstword/2013/04/06/first-word-radio

Wednesday, April 3, 2013

Vengeance is Now: Best-Seller here we come!

Author Scott D. Roberts signs advanced
pre-sale copies of Vengeance is Now.
I didn't keep close count or track of the pre-sales for the advanced copies of the erotic-thriller Vengeance is Now by Scott D. Roberts. So when the advanced copies arrived and Scott began the signing process, I was thrilled to realize we had a wealth of pre-sales. I had assumed, the author who is popular among his friends in the Central Valley had "friend support," so I was further pleased to realize it was general reader support, as Scott did not know many of the names. We even had an order from Oslo, Norway!

Scott's amazing new book is off to one of the strongest starts in pre-sales in 3L Publishing's history. I am predicting the best-seller we have been going for all along. It was exciting to see the number of books signed and ready to be shipped this week. So, for all of you fiction authors interested to know what we're doing right, here are some tips:

Social Media -- both Scott and I have thousands of social media connections. We've been promoting the book via those connections for the last couple of months. We also launched a Facebook fan page that has nearly 11,000 likes, and we used a service to promote likes, which probably resulted in the international sale. We continue to use social media to promote the launch parties and cement the brand.

General Marketing -- I market my company 3L Publishing using this blog, a newsletter, and a Blog Talk radio show. I have consistently without fail promoted Vengeance is Now by essentially telling the story behind its development.

Do you want a marketing and publicity plan for your book? We also do those activities. If you would like more information, please contact us at info@3LPublishing.com or call 916-300-8012.

Tuesday, April 2, 2013

Let There be Cake!

I had the strangest dream last night. I was going through what seemed like the See's Candy factory. Some of the candy was ready and made, and I was eating it. And then another room had candy middles uncoated in chocolate, and I could help apply the chocolate. And then someone handed me this slice of cake, and I neatly put it in a plastic bag and took it with me. Okay, and there you have it -- my weird dream. I'm sure if I look up cake and candy in the dream dictionary, it's probably all good. Do you ever write down your dreams? I don't write them down, but the dreams are often memorable. What I find interesting is that when I look up the symbols in the dream dictionary, these items typically turn out to represent where I am at in my life. Isn't it amazing how our brains work? I've also been told that highly creative people dream in color. I dream in color. Guess I'm highly creative LOL.

Now many of you are scratching your head and asking, "What is this blog about?" Well, today Friend-Os it's about nothing. I am the Seinfeld of blogs. A blog about nothing. I remember that episode. The TV show about nothing. What's it about? Nothing.

Monday, April 1, 2013

Zen and the Work Load from Hell

The exercise of the day: be Zen when your workload is ridiculous. We are such a society of worriers. I am guilty, too. My workload right now is huge, which is great on one hand and stressful on the other hand. How to keep up with the wheel that is turning faster than I can run? The art of not pulling your hair out when your need to pay your bills is more important than sleep? (I'm kidding ... sort of ...)

First and foremost -- surrender! You will not get it done in one day, so don't keep that as a goal (that is crazy and unreasonable). Quit fretting and thinking about it. Just let it go. Think of blowing a dandelion to the breeze.

Second, think of it like biting an elephant one at a time. You can't swallow the whole elephant, right? Just get into what I like to call "task-orientation" -- one task, one step at a time. Then walk through each task, finish one, and move on.

Daily, weekly and monthly goals work great. Don't look at the entire GOAL, but rather go day-by-day, one goal at a time, one task at a time. Finish the goals list for the day. Move to the next goal for the next day. Pretty soon, you'll finish your weekly goals that turn into a monthly goals completion.

Communication is key! When you're working with clients, make sure you communicate. Most people are very understanding. Let clients know you are working and their projects are getting addressed and quickly as possible. Under no circumstances stop communicating. Clients are given two bad impressions: 1. you don't care and 2. you're not working on it.